BooksBUSINESS & ECONOMICS/Marketing/General

From Chinese Brand Culture to Global Brands: Insights from aesthetics, fashion and history

by W. Zhiyan, J. Borgerson, J. Schroeder

Product Details

Author

W. Zhiyan, J. Borgerson, J. Schroeder

Publisher

Palgrave Macmillan

Published

2013

Binding

Paperback

ISBN

9781349446636

Language

English

Genre

BUSINESS & ECONOMICS/Marketing/General

Category

Books

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